About Master Of Science In Marketing in The University of Texas at Dallas (UT Dallas)
The Master of Science in Marketing degree program has been specially designed to meet the needs of students in today’s marketplace, preparing those seeking higher-level positions in marketing or pursuing a graduate program to further advance their marketing knowledge.
Our Marketing Industry Advisory Board has assisted with the program design and continually monitors the coursework to ensure the curriculum is both relevant to commercial enterprises and generates future industry leaders with successful career paths. The local chapters of the American Marketing Association and American Advertising Federation are actively involved with our marketing programs and advisory board.
UT Dallas is located in the greater Dallas area, and is home or an important base to many leading marketing-driven companies and advertising agencies such as American Airlines, AT&T, The Container Store, Dr Pepper Snapple Group, Fossil, Frito-Lay, Kimberly-Clark, KBM-Wunderman, JCPenney, Pizza Hut (YUM brands), MARC Research, Mary Kay, Razor, The Richards Group, Savitz Research, Southwest Airlines, TargetBase and TracyLocke. In addition, the Telecom Corridor of high-tech business that surrounds UT Dallas is also home to several companies including Alcatel, Cisco, Ericsson, McAfee, Texas Instruments and Samsung, which require professionals proficient in marketing analytics, business development, digital marketing and product management.
Academic qualification equivalents
- Applicants must have a bachelor’s degree
English language requirements
The University of Texas at Dallas (UT Dallas) Highlights
Establishment Year |
1969 |
University Type |
Public |
Location |
Richardson, Texas |
Campus Setting |
Urban |
Mode of Program |
Full-time/ Part-time |
Total Enrollment |
29,543 |
Student-faculty ratio |
25:1 |
Acceptance Rate |
79% |
Retention Rate |
89% |
Graduation Rate |
70% |
Work-study program |
Available |
Financial Aid |
Scholarships, loans, work-study |
University of Texas at Dallas Cost of Attendance
The University is responsible for eight schools, each with a different tuition cost system. The following is an estimate of the School of Arts, Technology, and Emerging Communication's annual fee structure:
Expenditure |
Cost/semester |
Tuition Fee |
6,720 USD |
Supplemental Fee |
600 USD |
Room and Board Fee |
3,900 USD |
Total |
11,220 USD |
University of Texas at Dallas Financial Aid for International Students
More than 5 scholarship programs (each consisting of more than 10 grants) are conducted each year by the University. The scholarships are offered to international students to afford their study in the USA. The Academic Excellence Scholarship (AES) committee organizes the scholarship programs each year. A total of 5 scholarship programs are managed by the University for undergraduates as well as graduates, which include:
- Academic Excellence Scholarship Program
- Eugene McDermott Scholars Program
- National Merit Scholars program
- Terry Foundation Scholarship
- Diversity Scholars Program
Following types of scholarships are awarded based on National Merit criteria set by the University:
- Cash Stipend per semester: 4000 USD
- Housing Stipend per semester: 1500 USD
- One-time Award: 6000 USD