An understanding of psychology plays a vital role in understanding changing consumer behaviour and wider marketing sub-disciplines. Boost your career prospects by studying key concepts in both areas.
Whether you want to launch your own company, become an advertising executive or innovate at the heart of a global organisation, this course will prepare you for a range of marketing and management roles. You’ll study a combination of marketing and management theory and practice, combined with an examination of key psychological concepts within this context.
On this BSc you'll critically evaluate organisational and consumer behaviour, while learning the importance of marketing strategy, brand development and new product management. You'll develop a valuable understanding of economics and accounting and business law, as well as studying digital marketing, consumer behaviour, international marketing and marketing analytics and metrics.
This course fully prepares you for the workplace and you have the opportunity to apply for a year working in industry where you can put your knowledge into practice.
Your future career
Join the University of Sussex Business School and benefit from extensive career support and business connections, including mentoring by employers, networking, guest lectures and the development of your workplace skills.
On this course, you'll gain the skills for a career in a range of occupations, including digital marketing, management consultancy, brand management, market research, and advertising. By studying Psychology, you develop skills in research, data analysis and understanding human behaviour – which can be used to better understand the marketing world.
Outside the classroom you can get careers advice and develop your key skills further by joining our Marketing Society, where you can attend events including:
Academic qualification equivalents
English language requirements (one of the below):
University Type | Public |
Campus Setting | Urban |
Establishment | 1960 |
International Students | 24% |
Post Graduation Employment Rate | 94% |
Mode of Program | Full time; Distance Learning |
Academic Calendar | Semester Based |
UG Tuition Fee (2018-19) | 15,500 - 30,450 GBP (Overseas Students) |
Master’s Tuition Fee (2018-19) | 15,500 - 19,200 GBP (Overseas Students) |
The Cost of Attendance at the University of Sussex per year for overseas students is tabulated below:
Expenses | Amount per annum (GBP) |
---|---|
Undergraduate Tuition (2018-19) | Standard lower rate and foundation year:15,500 Standard higher rate: 19,200 BMBS in Medicine: 30,450 |
Master’s Tuition (2018-19) | Standard lower rate and foundation year: 15,500 Standard higher rate: 19,200 |
Accommodation (On - Campus) | 4,940 - 8,340 |
Accommodation (Off-Campus) | 5616 - 7284 |
Books and supplies | 1,144 |
Food | 2,340 - 2,604 |
Laundry | 360 |
Personal expenditure and miscellaneous | 500 - 3,000 |
Tuition Fees in UK (1st Year Average) | MS: £17276 | MBA: £17276 | BE/Btech: £16632 | BBA: £15130 | BSc: £16632 | MFin: £19000 | MA: £15560 | MIM: £18241 | MEM: £16950 | MArch: £14271 | BHM: £12662 | MIS: £15344 | MEng: £12876 | MBBS: £28865| MPharm: £15452 |
Average Accomodation & Food Costs in UK | £850 to £1,050 a month |
Entrance Exams in UK | TOEFL: 88 | IELTS: 6.5 | PTE: 59 | GMAT: 590 |
Work and Study in UK | Permitted for 20 hours/week with a valid study permit. |
Post Study Work Permit in UK | 2 Year after graduation depending on the course. |
Cost of Student Visa in UK | £348 |
Student Visa in UK | Your nationality, duration of your stay and purpose of your stay are the three essential factors for UK visa. For Non-EU students UK visa is mandatory. |
Intakes in UK | There are mainly two intakes in UK: January/February & September/October. |
Top Job Sectors in UK | IT Engineering, Product Design, Mobile Development, Designers, Logistics, etc. |
Economy in UK | Growth Rate: 1.3% (2018) 1.4% (2019) 1.4% (2020e), 6th Largest Economy in the World by Nominal |
Tuition & fees :
£ 18,500
Total
£ 18,500