About BA (hons) Marketing in Solent University (Southampton)

As well as numerous opportunities for employer interaction and embedded employability throughout the curriculum, you will be exposed to key concepts of consumer behaviour and marketing insight, effective marketing strategy, planning and decision making, marketing communications and creative digital technologies focused on engaging global audiences.

This practical emphasis draws on the course team’s extensive links with the business community, marketing groups and industry associations, which ensure the degree remains right up to date with contemporary debates, current best practice and all aspects of the modern marketing environment.

The course has a strong focus on employability skills and work-related opportunities through live client briefs and real-world projects at all levels. You will have the opportunity to take part in agency trips, visiting leading agencies in creative hubs like Bristol and London, to see theory put into practice – and network with marketing professionals about your careers.

You will also be able to attend guest lectures by industry experts and take part in networking opportunities such as the annual Meet the Professionals event, vital for your successful future career.

International student events are another highlight. Solent University is the only UK university to be part of the International Marketing Network, with International Marketing Week giving you invaluable opportunities to enhance your skills and broaden your creative horizons through European travel and live project with multinational organisations such as Mercedes-Benz.

If you are interested in setting up your own business, there is the opportunity to learn freelancing and entrepreneurial skills. And you also have the option to undertake additional qualifications, such as the Chartered Institute of Marketing (CIM) professional qualifications, the Institute of Data and Marketing (IDM) Certificate, the Adobe Creative Cloud certification, Target Group Index (TGI) certification and the APM Professional qualification in project management.

​​​Academic qualification equivalents

• students should hold the Standard XII with 50% or above.

English language requirements (one of the below):

• IELTS minimum 6.0 overall with a minimum of 5.5 in each individual component
• TOEFL IBT minimum 80 with a minimum of 19 in each individual component
• or equivalent.

Solent University (Southampton) Highlights

Solent University, United Kingdom Application Process

Solent University offers an online application process for all the courses.

• Undergraduates have to apply through the UCAS application, while graduate applicants have to apply separately for the course of their choice.
• Students have to fill up the application form, pay the application fee of 30 GBP and upload all supporting documents.
• Student class profile –
  • Total number of students – 8800
  • Non-EU students – 5%
• Applicants should have a high school education/bachelors’ degree/international baccalaureate degree to be eligible for admission.
• The general documents required for online application include - official transcripts, TOEFL/IELTS/PTE scores, school leaving certificates, personal statement, financial statement, letters of recommendation and the U.Kstudent visa (for international applicants)

English Language Test Scores

International students can submit the following test scores as proof of English Language Proficiency.

Solent University, United Kingdom Fees and Expenses

The following table presents the tuition fees for various courses at Solent University,

The various charges for different types of accommodation at Solent University are mentioned in the table below,