About MA (hons) Marketing in Heriot Watt University, Edinburgh

The courses you take on this degree will provide you with the platform to thrive in both academic study and the professional practice of marketing. 

Your learning will focus on three central themes that we believe will be key for future marketing professionals:

• Global marketing
• Digital marketing 
• Sustainable marketing

Entry requirements

• Year 1

• Highers AABB
• A-Levels BBC - ABB (including at least one of: Accountancy, Business, Economics, Maths)
• BTEC Extended Diploma DDM (Where BTEC is only qualification, business relevant is preferred.)
• Int. Baccalaureate 29 points
• SWAP BBB (Access to Humanities is recommended, other pathways considered on a case by case basis)
• HNC B in graded unit (HNC Marketing Communications and HNC Business are recommended, but not essential)
• HND BB in graded units (HND Business, or HND Marketing with HNC Marketing Communications or HND Advertising and PR with HNC Marketing and Communications are recommended, but not essential)

• Minimum entry requirements*

• Highers BBBC
• A-Levels BCC - ABB
• BTEC Extended Diploma MMM
• Int. Baccalaureate not set
• SWAP BBB
• HNC BB in graded unit
• HND BB in graded units

• * Minimum: under our Fair Access Policy, we will relax our standard entry requirements for some Scottish students depending on their circumstances. Our minimum requirements will apply if you:

• live in an area within the Scottish Index of Multiple Deprivation lowest 20% (SIMD20), or
• are care experienced.

• We can also make exceptions for some Scottish students with grades above minimum but below standard. Read more about our Minimum and standard entry requirements

  Year 2

• Advanced Highers BB + AABB at Higher (Advanced Highers must include Accounting, Business, Economics or Maths)
• A-Levels ABB (Advanced Highers must include Accounting, Business, Economics or Maths)
• BTEC Extended Diploma DDD (BTEC must be in relevant business or Marketing subject.)
• Int. Baccalaureate 34 points (IB Diploma must include a minimum of 5 in HL Business)
• HNC A in graded unit (HNC Marketing Communications or HNC Business are required for Year 2 entry)
• HND BB in graded units (HND Business, or HND Marketing (with HNC Marketing Communications) or HND Advertising and PR (with HNC Marketing and Communications) are required for Year 2 entry.)
• Global College Successful completion of Bachelors Degree Accelerator Foundation - Accounting, Economics and Business Management

Heriot-Watt University Highlights

Heriot-Watt University Average Tuition Fees And Other Expenses

International students applying through UCAS can find their exact tuition expenses by submitting the Fee Status Enquiry form. The cost of living will be determined by the course opted as well as the applicant's nationality. Edinburgh has a comparatively lower cost than other UK cities. Estimate cost of living on and off-campus for UK Campuses is tabulated below: 

Living in a rented flat may vary according to the type of accommodation and facilities being availed. The estimated monthly cost including food and travel is £923.