About Marketing, Innovation And Technology in Dublin City University
Why do this course?
The BSc in Marketing, Innovation and Technology degree prepares you for a career in the marketing of high technology products and services. You'll learn to anticipate and respond to consumers needs, and to develop and market new innovations in a way that makes sense in today's marketplace.
By the end of your four years you’ll have gained:
- An in-depth understanding of marketing techniques.
- A core grounding in science and technology.
- Knowledge of web design, communications and industrial design.
- An entrepreneurial outlook.
- An understanding of the processes involved in new product development.
You’ll learn through lectures, case studies, research projects, and from the vast knowledge of visiting practitioners.
You'll also do a one-year INTRA work placement in Year Three, which will give you the unique opportunity to experience the relevance of your study in the real business world.
Academic qualification equivalents
- Standard 12 through a recognised awarding body with average grades of 80% or above. Please note an average of all subjects studied will be taken. Mathematics and English must be included.
English language requirements (one of the below):
- IELTS for Undergraduate Programmes: Overall score of 6.5 or above, with no less than 6.0 in any one skill.
- TOEFL: Total Score of 92. DCU Business School additionally requires all section scores 21 or above.
- PTE Academic: Minimum score of 63, with no section score below 59
Dublin City University Highlights
| University Type |
Public University |
| Campus Setting |
Urban |
| Establishment Year |
1975 |
| No. of Campuses |
3 |
| No. of Residence Halls |
3 |
| International students |
2,337
71% in UG, 29% in PG courses |
| Research Funding |
~35 million EUR |
| Cost of Attendance |
~22,500 EUR |
| Applications Accepted |
Online/Offline |
| Work-Study |
Available |
| Intake Type |
Semester wise |
| Mode of Program |
Full time and online |
Dublin City University Average Tution fees And Other Expenses
Foreign students who wish to enrol at Dublin City University must be aware of the associated costs in order to budget appropriately and apply for scholarships when needed. The tuition costs for well-known programmes and other expenses related to studying in Ireland are covered below.
Tuition Fee for Dublin City University
Here are the details of the UG and PG fees for international students planning to study at any of the following faculties.
| Programs |
UG (EUR) |
PG (EUR) |
| Engineering |
15,000 |
17,000 |
| Business |
14,000 |
16,000-19,000 |
| Humanities |
15,000 |
15,000 |
| Science |
15,000 |
15,000 |
| Education |
12,600 |
13,700 |
Dublin City University Cost of Living
The cost of living here includes monthly expenses an international student would require to study at Dublin City University:
| Expense |
Monthly Cost (EUR) |
| Rent (On-campus) |
692-1216 |
| Rent (Off-campus) |
850-1300 |
| Food |
250 |
| Travel |
132 |
| Books and Materials |
75 |
| Medical |
45 |
| Miscellaneous |
178 |
| Total |
Approximately 2,222 |
