Marketing in University of Lethbridge, Canada

Marketing in University of Lethbridge

Program Description

Marketing, a combination of art and science, is the core of any business. It helps identify consumer needs; guides the development of new products, services or communications strategies, ensuring products and services are available where and when consumers want them; determines prices; and has the ability to adjust all of these for domestic and international markets. Almost one-third of North Americans are employed in marketing or marketing-related positions.

Marketers themselves are the crucial link between an organization, their suppliers and their end-users, building relationships that benefit all parties. Marketers must have a strong understanding of the customer, whether an individual or an organization so they can effectively advise on all aspects of marketing.

If you are strategic, creative, practical, enjoy both people and numbers, show strong analytical abilities and have excellent communications skills (including listening), marketing may interest you. While different types of marketing jobs require different skill sets, some of the main skills a marketer needs are to communicate effectively, work independently, be self-motivated and show initiative.

Possible Careers

As a marketing professional, you can work in any industry across the globe in areas such as:

• Advertising and promotions
• Buyer/merchandiser
• Consumer psychologist
• Consumer affairs specialist
• Customer service
• Digital marketing and e-commerce
• Direct marketer
• Entrepreneurial activities
• Healthcare marketing
• Hospitality
• International marketing
• Marketing education
• Marketing management
• Marketing research
• Music & entertainment marketing
• New product development
• Non-profit marketing
• Product and brand management
• Public relations
• Retail management
• Sales and sales management
• Sports marketing

Know more about Studying in Canada

Tuition Fees in Canada (1st Year Average)	BE / BTech: CA$22,600 | MBA: CA$25,375 | MS: CA$17,225 | BBA: CA$20,560 | MEng: CA$22,225 | BSc: CA$20,745 | MASc: CA$20,375 | MIM: CA$28,900 | MA: CA$12,970 | MFin: CA$32,785 | BHM: CA$20,560 | MEM: CA$17,040
Average Accomodation & Food Costs in Canada	CA$8890 Per Year
Entrance Exams in Canada	TOEFL: 86 | IELTS: 6.5 | PTE: 60 | GRE: 309 | GMAT: 560 | SAT: 1177
Work and Study in Canada	Permitted for 20 hours/week with a valid study permit.
Post Study Work Permit in Canada	Up to 3 Years after graduation depending on the course.
Cost of Student Visa in Canada	CAD 150
Student Visa in Canada	A Canada student permit is a document issued by IRCC (Immigration, Refugees and Citizenship Canada) for international students in Canada. To study in Canada, you will require a student permit, which serves as a student visa.
Intakes in Canada	There are Three Intakes in Canada: Fall (September), Winter (January) and Spring (May)
Top Job Sectors in Canada	Business Management, Engineering, Economics, Dentisty, Law, Computer Science.
Economy in Canada	GDP Growth of 1.9% (2018) 1.5% (2019e), 10th Largest Economy in the World by Nominal