About Marketing in The Ohio State University
Marketing is the management of exchange processes that satisfy individual and organizational objectives. The study of marketing includes the process of planning and implementing the conception, pricing, promotion and delivery of the ideas, goods and services involved in these exchanges. In addition to required marketing course work, students have the opportunity to select a track of courses from the areas of research analyst, sales client management, communications or product development.
Common responsibilities within marketing include personal selling, sales force management, promotional strategy, product design, marketing research and customer service.
Academic qualification equivalents
- Applicants must have passed high school
English language requirements
The Ohio State University Highlights
Establishment Year |
1870 |
College Type |
Public |
Annual Endowment |
5.2 billion USD |
Student Retention Rate |
94% |
Work-study program |
Yes |
Mode of Program |
Full time; Part-time; Online |
Campus Housing Capacity |
32% |
The annual cost of Attendance |
46,051 USD |
Ohio State University Cost of Attendance
The overall expenses that must be made in order to complete a degree are mostly included in the cost of attendance. The expected cost of attendance for Ohio State students is listed here, according on their style of housing.
Expenses |
On-Campus Students |
Off-Campus Students |
Tuition and Fees |
32,060 USD |
32,060 USD |
Room and Board |
12,748 USD |
11,700 USD |
Books and Supplies |
1,082 USD |
1,082 USD |
Miscellaneous/personal |
3,832 USD |
3,848 USD |
Total |
49,722 USD |
48,690 USD |