About Digital Marketing And Data Analytics Bsc (hons) in York St John University

The digital revolution has changed the face of marketing forever. Learn to analyse, evaluate and develop digital marketing strategies which meet the needs of businesses in our changing world. Modules will focus on how different digital marketing tools and channels can be used to market products and services.

You will be introduced to contemporary marketing theory and practice, with a focus on data analysis. We will equip you with the knowledge and skills you need to be successful in modern marketing. You will build a portfolio of materials to present to future employers.

You will also learn about:

• Consumer behaviour and digital trends
• Branding
• Integrated digital marketing communications
• Web design and analytics
• Social media marketing and analytics
• Blockchain technology and its applications in industry.

We will encourage you to think analytically, strategically and ethically. You will explore how data analytics are reshaping business concepts, managerial decision making and marketing.

As a Business School we are passionate about social responsibility and sustainability. These values and this commitment will be embedded throughout this course. We are a Principles of Responsible Management Education (PRME) signatory for the United Nations. Our mission is to develop your potential so that you can make a difference in society.

Academic qualification equivalents

• Higher Secondary School Certificate (Standard XII) 60% or higher

English language requirements 

• IELTS :6.0 (with no less than 5.5 in each component) 
• TOEFL IBT: Overall score of 75(Listening 17, Reading 18, Speaking 20, Writing 20)
• PTE:Overall score of 46 (Listening,Speaking,Reading,Writing:minimum level 36)

Highlights

York St John University Accommodation

• York St John University assures accommodation for all EU, UK, and first-year international students, if they apply for it before the deadline.

• The accommodation housing is located 1 mile or less than the main campus
• The housing facilities include a range of small and large room depend on price and facilities
• The accommodation sites are surrounded by the supermarket, shops, and green spaces of York city.

York St John University guarantees university accommodation to study abroad and exchange students. Here is the accommodation charge for the term 2021-22:

York St John University Cost of Attendance

The estimated Cost of Attendance includes tuition fees, accommodation, and other living expenses. The accommodation costs have been tabulated in the accommodation section.

Tuition Fee: Fee for International Student (Standard): 12,750