About BA (honours) Marketing Communications And Advertising in Sheffield Hallam University

• Gain the skills and attributes for a career in marketing communications and advertising.
• Learn to use contemporary multimedia solutions to develop integrated marketing communication strategies.
• Understand the latest digital and traditional marketing communication concepts and techniques.
• Have the opportunity to work abroad – with the possibility of Erasmus funding being available for European placements.

Embrace the changing nature of today’s business environment to develop your intellectual and creative knowledge of marketing communications and advertising – balancing both theory and practice. On this course you will create a portfolio of work to show future employers your creative and innovative skill set.

Work placements

The course incorporates work-based and work-related learning, primarily through optional placements. You’ll have the opportunity to undertake an industry placement in between your second and third years of study. This is typically 48 weeks long and gives you a real-world experience to prepare you for your future career.

Through our strong relationships with regional, national and international employers, we can help you secure a great placement opportunity and support you while you’re there. If you’re doing your work placement in another European country there is a possibility of Erasmus funding being available to support costs for overseas study.

Live projects

You’ll experience work-based projects in each year of your course, increasing your knowledge, skills and attributes to prepare you for graduate-level employment. These will be a mixture of live client briefs and short placements. You can also pursue your own business initiative, subject to approval. 

Networking opportunities

We’re one of the few universities in the UK to have a student Marketing Society linked to the Chartered Institute of Marketing. This is a student learning community that complements and enhances your academic studies, and allows you to link up with local professionals. You’ll automatically be a member of the society, which also runs regular events with local and national employers.

Future careers

This course prepares you for a career in

• marketing communications
• digital marketing
• advertising
• agency account management 
• promotional management
• brand management
• creative team management
• sales and promotional management
• public relations
• press
• media planning
• marketing
• events or exhibition management

Previous graduates of this course have gone on to work for

• Google
• Microsoft
• McCann Erikson
• WDMP
• Uber Agency
• Tesco
• Morrisons
• Disney
• Homebase
• Wilkinsons
• Go Outdoors
• Boots
• ESPN
• Harrods

Undergraduate programmes

Applicants with the following qualifications from India will be considered for entry on to undergraduate programmes

• Standard XII with an average score of 65 per cent
• A levels
• International Baccalaureate
• HND qualifications will be considered for entry to the second or third year of a relevant undergraduate degree

• Applicants who have completed the first year of an undergraduate degree at an Indian university may be considered for direct entry to Sheffield Hallam University undergraduate programmes.

  For details of standard UCAS tariff points for undergraduate entry, please see the UG entry webpage.

  Sheffield Hallam welcomes applications from international school students taking the International Baccalaureate Diploma and those achieving 28 points or more will usually be successful in obtaining an offer of a place on our undergraduate programmes. For information about IB points equivalencies against the UCAS tariff please visit the UCAS website.

English Language entry requirements are listed in the entry requirements section of the online prospectus. The information provided below is intended to help you understand the different English Language qualifications we will accept.

Courses at NQF Level 6 and above (includes BA, BSc, MA, MSc, MPhil, PhD)

We consider the following English language qualifications for courses at degree level (NQF Level 6) or above requiring

an IELTS for UKVI* 6.0 or equivalent entry requirement (*IELTS may be accepted if you do not require a Tier 4 student visa)

IELTS for UKVI*      

• IELTS for UKVI* 6.0
• Listening: minimum level 5.5
• Speaking: minimum level 5.5
• Reading: minimum level 5.5
• Writing: minimum level 5.5

TOEFL 

• Internet based    79
• Listening: minimum level 17
• Speaking: minimum level 20
• Reading: minimum level 18
• Writing: minimum level 17

Pearson    

• PTE 52
• Listening: minimum level 51
• Speaking: minimum level 51
• Reading: minimum level 51
• Writing: minimum level 51

Cambridge IGCSE English as a First Language (Syllabus 0500 and 0522)    

• Grade C
• Listening: minimum Grade D (0522) or 2 (0500)
• Speaking: minimum Grade D (0522) or 2 (0500)
• Reading: minimum Grade E 
• Writing: minimum Grade E

Sheffield Hallam University Highlights

Sheffield Hallam University The Average Tuition Fees And Other Expenses

*the costs are estimated and may vary.