About Marketing Communications And Advertising Msc in Kingston University
You will gain a deep knowledge of each marketing communications channel, with a focus on advertising. Our Marketing Communications and Advertising MSc is accredited by CIM. Its signature modules Marketing Communications and Advertising Strategy and Digital Marketing Communications and Analytics incorporate theoretical and practical elements of marketing communications strategy, digital advertising and campaign planning.
Graduates from this course will be ready to jump into a variety of advertising, communications and digital marketing roles.
- Industry application and critique: on this course you will pitch to a panel of real marketing agency professionals, who will critique your technique as well as your response to the brief. You will learn to use research to become an expert in a given area, and to communicate these findings to others quickly and effectively. You will gain broad and also deep knowledge of each marketing communications channel, with a focus on advertising.
- Contacts in the sector: guest speakers, from marketing directors to media planners, come to Kingston to share up-to-the-minute information from their campaigns with our students. Even the course syllabus itself is designed and refined in consultation with a panel of marketing experts. With easy access to central London, there are plenty of opportunities to build up a network of contacts.
- Career-ready: the work you complete during your masters builds into a portfolio you can be proud to show recruiters.
'The links with our Marketing Expert Panel mean there's always an opportunity to ask what's changed and what's new in the campaigns you've been working on?' and to bring that up-to-the-minute input into the course.' - Dr Patricia Harris
You do not need to have a background in business to study this course, but you will need to have a strong interest in gaining a masters in advertising and marketing communications.
Academic qualification equivalents
English language requirements (one of the below):
- IELTS :6.5 overall including 5.5 in all elements
- TOEFL IBT: 88 overall including R=22, L=21, S=23, W=22
- PTE: 58 R, L, S, W = 58
Kingston University Highlights
Type of university |
Public research university |
Location |
Penrhyn Rd, Kingston, UK |
Housing capacity |
2,005 rooms |
Financial aid |
Scholarships, bursaries, loans. |
Mode of application |
Online |
Courses offered |
UG, PG, short courses |
Kingston University Average Tuition Fees And Other Expenses
The estimated cost of living in Kingston, England, is displayed in the table below. Under the British National Health Service, students who have been enrolled in a full-time programme for more than six months are eligible for free medical care.
Item |
Amount per month (GBP) |
Tuition (per annum) |
15,300-23,500 |
Accommodation |
536-1,320 |
Laundry |
20-30 |
Food |
180-350 |
Books and supplies |
40-50 |
Phone and internet |
20-45 |
Miscellaneous |
120-140 |
Total (excluding tuition) |
916-1935 |
- The duration of an undergraduate course in the UK is normally nine months. Based on the estimate above, the cost of living for the year would be between 8,244 - 17,415 GBP including tuition fee.
- The duration of postgraduate courses in the UK is generally 12 months. Based on the estimate above, the cost of living for the year would be between 10,992 - 23,220 GBP including tuition fee.
Kingston University Cost of living
While tuition fees are the grounding rock, there are other survival needs to be considered as well before you apply to a program which has been mentioned as follows:
Type of Expenditure |
On-campus (8 months) |
Off-campus (8 months) |
Accommodation |
5,359 to 11,644 |
450 to 713 per month |
Food |
Including in accommodation |
1,266 to 1,620 |
Books & Supplies |
825 to 2,681 |
825 to 2,681 |
Personal Computer |
375 to 825 |
375 to 825 |
Health Insurance |
468 |
468 |
Others |
1,725 |
1, 725 |
Total |
8,752 to 17,343 |
5,109 to 7,582 |