Digital Marketing Msc By Research, Mphil, Phd in Abertay University, UK

Digital Marketing Msc By Research, Mphil, Phd in Abertay University

This is a potential research degree area, subject to the approval of the University. If you are interested in undertaking a research degree in this area, please make contact with the Dean to discuss your proposal.

The emerging phenomenon of social media influencers presents ample opportunities for research, considering that billions of consumers regularly use social media platforms. Potential topics could include determinants of social media influencer success and ways in which social media influencers affect consumer behaviour.

A research degree in this area will prepare you for a career as a researcher and an academic, as well as a wide range of careers outside of academia such as private consultancy.

MSc by Research normally 1 year full-time or 2 years part-time, MPhil normally 2 years full-time or 4 years part-time, PhD normally 3 years full-time or 6 years part-time

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