About Specialized MBA Strategy & Business Innovation in IDRAC Business School
DEVELOP THE SALES AND MARKETING STRATEGY
Define the positioning of the company, identify the potential markets, assess the commercial performance and determine the commercial objectives.
IMPLEMENT AND DRIVE THE COMMERCIAL AND MARKETING STRATEGY
Build and conduct the commercial policy, develop the commercial action plans, assess the financial impact of the strategy.
PROMOTE AND DRIVE THE INNOVATION POLICY
Build and develop the innovation strategy, evaluate innovation approaches, communicate on innovation.
MANAGING AND ANIMATING SALES TEAMS
Define the organization, practice team management, recruit and support employees.
REPRESENT THE COMPANY
Conduct a CSR approach, pilot the company's social media communication strategy.
MAIN TEACHING UNITS
• Business Development
• Marketing & Digital Strategy
• Evolution of Business Models
• Value Chain Management Innovation
• Project Management.
EXPERIENTIAL PEDAGOGY
The acquisition of skills is part of concrete and real situations. Role playing, management simulation, consulting missions, expertise, etc. are linked over the two years to allow you to transform knowledge into skills.
THE CERTIFICATION
The skills certification reference system is based on professional practices (role plays, real cases, case studies, professional files) and is validated by
juries made up of professionals and teachers.
Level I professional certification is carried out by skill blocks.
DIGITAL LEARNING
Original IDRAC Business School courses, created by our academic departments composed of video capsules, quizzes, social learning, meetings in virtual classrooms, etc. Accompaniment
by a member of the faculty to allow you a perfect mastery of knowledge and skills.
BUSINESS & SERIOUS GAME
Placed directly at the heart of a business strategy, as a project team you steer your strategy, make commercial and marketing decisions to develop your business model. The objective is to put into practice the knowledge acquired and to understand the impact of each decision. Compete against the best teams in inter campus challenges.
Academic qualification equivalents
English language requirements (one of the below):
The tuition fees and expenses at IDRAC Business School in France can vary depending on several factors, including the program of study, the campus location, and the student's nationality. Please note that these figures are approximate and may have changed since my last knowledge update in September 2021. It's essential to verify the most up-to-date information on the school's official website or by contacting the admissions office.
1. Tuition Fees:
Tuition fees at IDRAC Business School in France can vary based on the program and campus. Here's a rough estimate of the annual tuition fees for international students:
- Bachelor's Programs (BBA): Tuition fees for undergraduate programs typically range from approximately €8,000 to €12,000 per year.
- Master's Programs (MBA): Tuition fees for master's programs can vary widely based on the specialization and location. On average, they may range from €10,000 to €16,000 per year.
- Doctor of Business Administration (DBA): The tuition fees for DBA programs tend to be higher, often exceeding €20,000 per year.
It's important to note that some programs may have additional fees for study materials, books, and administrative expenses. Additionally, scholarships and financial aid opportunities may be available to eligible students, so it's advisable to check with the school's financial aid office for details.
2. Living Expenses:
The cost of living in France can vary significantly depending on the city and lifestyle of the student. Major cities like Paris tend to be more expensive than smaller cities. On average, international students can expect to incur the following monthly expenses:
- Accommodation: Rent for student accommodation in France can range from €300 to €800 or more per month, depending on whether you choose to live in university housing, private apartments, or shared accommodations.
- Food: Food expenses can vary, but a rough estimate for monthly groceries and meals at local restaurants is around €200 to €400.
- Transportation: Public transportation costs can vary by city but are typically between €30 to €70 per month.
- Health Insurance: International students are usually required to have health insurance. The cost varies, but it's approximately €200 to €600 per year.
- Miscellaneous: This category includes expenses for mobile phone plans, internet, books, and other personal items. It may amount to around €100 to €200 per month.
3. Visa and Residence Permit:
International students from outside the European Union (EU) and European Economic Area (EEA) may need to obtain a student visa and a residence permit, which may involve additional fees. The cost of visa and permit processing can vary based on nationality and specific requirements.
Please keep in mind that these figures are rough estimates, and actual expenses may vary based on individual circumstances. It's essential to research the specific program you're interested in and contact IDRAC Business School directly for the most accurate and up-to-date information on tuition fees and living expenses. Additionally, consider budgeting for potential fluctuations in currency exchange rates and unexpected expenses.